Resooma

Resooma is a UK-based company that originated as an accommodation marketplace, primarily serving students and renters aged 18-30. The firm was founded in 2014 by Jack Jenkins, Dan Jefferys, and Christian Samuel. Initially known as University Cribs, the platform focused on facilitating online bookings and digitalising the viewing process for student and graduate lettings. Resooma aimed to streamline the rental experience by addressing what it identified as outdated, often offline, methods within the shared accommodation market.

In 2019, Resooma expanded its services by venturing into fintech and utilities with the introduction of Resooma Bills. This new platform was designed to simplify the management of household expenditures for tenants and landlords alike. Resooma Bills consolidates various household outgoings, including utilities such as gas, electricity, and water, alongside WiFi, TV services, and council tax, into one unified monthly bill. This approach aims to alleviate the complexities often associated with shared living arrangements, such as chasing housemates for payments or managing multiple direct debits.

The company's bills service offers several features designed for convenience and flexibility. Customers receive a single monthly bill, with payments split equally among housemates, ensuring each individual is responsible only for their own contribution. Resooma provides flexible contract durations for its services, with options starting from three months to align with tenancy periods. The energy supplied through Resooma is 100% renewable, with choices for either pay-for-what-you-use or unlimited electricity and gas.

For internet, the company partners with Virgin Media and Plusnet to offer ultrafast, unlimited WiFi with nationwide coverage. Additionally, Resooma handles the setup of TV licenses and can arrange Sky TV packages for the exact length of a tenancy, bypassing typical 18-month contracts. Resooma primarily targets "Generation Rent," encompassing students and young professionals who often reside in shared accommodations. The company's services are tailored to address the specific challenges faced by this demographic, such as budgeting and the administrative burden of setting up multiple household accounts.

Resooma is confident in its pricing, offering a price match guarantee for any cheaper like-for-like quote found with another student bills package company. The firm also extends its services to non-student customers, assisting with the setup of bills and identifying eligible discounts. For the Professional and Student Accommodation (PBSA) sector, Resooma provides a comprehensive suite of services for agents, PBSAs, and private landlords. The company assists with lead generation and millennial-focused marketing, leveraging over 25 years of experience in student marketing to maximise property exposure to the target demographic.

Landlords and agents can opt to offer "bills inclusive" properties, where Resooma manages the setup of utilities and ensures timely bill payments from tenants. Furthermore, the firm supports virtual reality listings, offering to shoot and upload VR tours for properties, and provides free VR tours for portfolios that utilise its bills service.